Many of America's top companies spend billions of dollars on advertising each year. That massive number continues to creep upwards annually.
As a small business owner, you won't be spending anywhere near that much to get your brand out there. Still, your advertising trends likely follow a similar trajectory to that of big businesses when it comes to needing to up your spending in order to stay competitive in your market.
Our advice to you is to break that trajectory.
You don't have to spend big on marketing to get big results. That point is proven in spades when you look at car branding.
Below, we outline some of the biggest benefits that advertising on your vehicle can bring to your company, today.
1. An Incredible Volume of Impressions
Studies have shown that a vehicle can be seen by roughly 3,000 customers per hour. In order to replicate those results via a digital marketing medium, you'd need to spend hundreds of dollars if not more.
What's even more impressive is that the longer your commute is, the higher you can drive up your number of daily impressions. That means that long, costly car rides could literally pay for themselves by placing a branding element on your car.
2. Car Branding Impressions are Targeted
As a local business owner, you don't just want impressions. You want targeted impressions.
After all, what good is somebody who lives in another state seeing your Facebook ads when they can't reasonably walk into your store?
That's a big reason why we love car branding so much. When you drive and park your car in your business' vicinity, everyone that sees your branding is a person that could potentially become a patron.
3. Car Branding is Extremely Cost Effective
If you were to take out a billboard in your area, you'd have to pay thousands of dollars to display your advertisement for a set period of time. In comparison, car branding allows you to put a graphic on your vehicle and then advertise indefinitely at a one-time, ultra-low cost.
Considering how cheap purchasing quality vehicles graphics can be, the return you'll get on your investment will far outpace investing in just about any other advertising medium that we can think of.
4. Potential Tax Write-Off
If you find yourself paying too much come tax time, advertising on your vehicle may be able to reduce your tax burden.
While you'll need to talk to your accounting professional about this possibility, in many cases, vehicle branding can trigger write-offs for portions of your monthly vehicle expenses. That write-off by itself could be well worth placing advertisements on your car.
Wrapping Up Benefits of Using Affordable Car Branding to Advertise Locally
Between the number of impressions you'll get, the quality of those impressions and the potential for tax write-offs, using car branding for many business owners is likely to be a no-brainer.
If you're interested in getting started with advertising on your car, our team at Custom Vinyl Graphics can help.
We offer a variety of pre-fabricated and customized rear window graphics as well as other branding elements that can skyrocket your business' local presence.
Browse our inventory today and let us know if you have any questions!
There's nothing quite like making the most of a warm spring day by hitching your boat to your truck, driving it down to the water and soaking up the beauty of the ocean or lake you're floating on.
If you're reading this article, chances are you already know how great boating is. What you're probably debating on now is whether or not your vessel could use a facelift before it makes its grand debut this season.
In our opinion, tricking out your watercraft to make it better resemble your sensibilities is one of the best parts of owning a boat. Below, we outline a few different customization jobs that you can accomplish with the help of custom vinyl decals.
1. Customize Your Registration Identification
When your boat is on the water, it needs to showcase its identification number. If it doesn't, you could be stopped by water authorities and they may end up towing your boat back to shore after issuing you a fine.
Given that you're stuck with your registration number on the side of your watercraft, you may as well give it a little flair.
We've seen a number of boating enthusiasts use custom vinyl graphics to trick out their registration numbers with custom fonts that breathe new life into the tired, traditional practice of using basic white characters.
If you have additional questions about registration identification best practices, you can reference your state's boating authority's regulations online. For example, here is California's literature on this topic.
2. Give Your Vessel a Name
"Sea Señor." "High C's." "Vitamin Sea."
Those are all examples of great boat names. If you haven't named your boat yet, you're missing out on one of the greatest joys of watercraft ownership!
You can go with names that revolve around sea puns (like the examples above) or, if you're not one for puns, you're welcome to pick a name that speaks to something or someone that's important in your life.
Once you've landed on a name, pick up custom vinyl decals to proudly display it across your vessel's body and you'll be ready to hit the water.
3. Add Some General Character to Your Boat
Customizing your boat doesn't need to have a specific purpose like dressing up a registration number or giving your boat a name. Customizing can be all about fun if that's what you're looking for.
Custom vinyl decals are only limited by your imagination. Throw flames on your boat, bubbles, a dragon or anything else you can think up.
Too many people undersell boating as a means of expression. Take the time to make your boat an extension of you and you'll find that you'll have more fun than ever showing off your vessel on the water!
Use Custom Vinyl Decals to Up Your Boat's Character
We hope that our suggestions above have gotten the wheels turning your head as to how you can make the most of your boat when warm weather rolls in.
To execute everything we've mentioned above and more, let our team at Custom Vinyl Graphics give you an assist!
We offer a number of pre-fabricated and custom vinyl decals, pinstriping tape and more that will help you achieve any look you have in mind for your boat.
Find a decal that suits your tastes, create your own, or contact our team if you need help with something special!
It’s summer time and the boating is easy. As much as we’d all love for it to last forever, even summer has an expiration date. As the long weekends, lazy afternoons, and sun strewn days of summer draw to an end, many boat owners are headed for fall and winter activities. Like their owners, boats are headed for the cooler days ahead. Your boat will be in dry dock soon making this is the perfect time to indulge your summertime vessel in its own cold weather redo. A facelift with new boat lettering and brand-new boat graphics are just the thing to take your boat from just another seafaring vessel to the talk-of-the-town next summer.
Whether your boat is a yacht, speed boat, fishing boat, or ski boat, you’ll fall in love with it all over again when you change up its graphics. Custom Vinyl Graphics is proud to be your one-stop resource for boat graphics, boat lettering and marine pinstriping. Best of all, our vinyl won’t damage your boat in any way. They’re also the lowest price you’ll find in the area and the best quality anywhere. Our selection of fonts and materials can’t be beat, and our design services are unparalleled.
Choosing decals, stripes, and custom boat lettering for your boat is easy when you visit our website. Creating a new look for your boat is easy. Simply show us a concept you want – or trust us to make a custom design just for you. Scour our online graphics, view our past jobs and work with us to create a one-of-a-kind design. Or send us a picture of boat graphics you like. We’d never copy anyone else’s work, but we can use it for inspiration to create a distinctive motif for your watercraft.
Original boat lettering and creative boat graphics are what we do at Custom Vinyl Graphics. Our goal is to turn every boat into an object of unique beauty. Our promise is to create a design you’ll fall in love with. Our pledge is to turn every customer into a happy client. We have the experience, skill, and creativity you need to give your boat the makeover it deserves. When you’re ready for a unique design and upgraded graphics, email us for a fast, free, friendly quote. When summer is over and you’re ready to dock your boat for the fall and winter, take that opportunity to turn it into the best-looking boat on the water.
Have you ever saw someone with a business decal and thought to yourself why would someone do that? Whether you realize it or not business decals are a highly effective form of advertisement that many small businesses use to grow their brand inexpensively. It has gotten to the point that such advertising tools are a must if you are planning to have your own home-office or local business.
Branding your vehicle is a very cost-efficient way to advertise your business to a large group of people very quickly. Its effectiveness is very similar to that of a billboard, as long as people are looking at your car you have created a lead generation machine that has the potential to keep bringing you new business. As long as you maintain the decal, your car has the potential to keep generating new business for you.
Using Vinyl Lettering is one way of getting someone's attention fast. If the customer can see your business name and phone number for a hundred yards away, you are doing something right. If you are just trying to look more professional, the vinyl decals on the windows will work just fine. Many times businesses use this option when they are trying to separate themselves from the competition without having a huge advertisement on their vehicle.
When it comes to creating the layout for a custom business decal it is best to have a professional do it. Just pick an image you like and hand the image over to the decal company to have it created for you. They usually take pictures of your truck or car, to ensure they printed the correct size. Within 5 days they will typically have your decal ready. You can either choose to install it yourself or to have a professional install it for you.
If you are wondering what decals you should use for your business, let your budget guide you. Vinyl Graphics come in all sizes and since the price is based on the square footage, you can always reduce the cost by reducing the size. Another way to keep the cost down with Vinyl Graphics is to choose to die cut lettering and logos over digitally printed decals.
If price isn’t a concern, we recommend custom vehicle wraps! Vehicle wraps can cover every inch of your car or truck and the design options are endless. They are a great way to get someone's attention and to promote your business.
Regardless of how you decide to brand your truck or van, I highly encourage you to do so. It only takes a small amount of effort up front and it’s a great addition to your marketing strategy.
Regardless of which decal you choose, using business decals to promote your business is a low cost, great way to generate leads and brand awareness to your business. As long as you bought one from a quality dealer you have something can help your business for the next 8 years! If you are interested in getting a decal for your business or home check out our selection here!
When you’re searching for your first perfect boat, you are probably considering the boat’s shape and lines, but you’re probably not considering her name. However, the true mariners know changing a boat’s name is terribly unlucky, destining your boat to an early demise. Does that mean that you are stuck with whatever name your new boat came with? Well, fortunately for you, seafarers know the proper ceremonies that will allow you to rename your boat while keeping your days on the sea lucky.Continue reading
We will be using this blog to annouce new products, services, and promotions as well as to highlight some of our newest projects. Check back for more information on rear window graphics, vehicle decals, vinyl pinstriping, wall decals, full color banners, vinyl lettering and racecar graphics! And don't forget to visit us online at www.CustomVinylGraphics.com!